International Web Marketing Mix
I often get requests from small businesses in different countries on how to develop international sales. It takes a lot of time and effort to run a business with limited manpower.
It’s tempting to look for easy solutions.
Requires Work
There are no miracles for international sales. It takes work. And probably more work than you imagine.
Can Be Easy
It can be easier than you imagine. A simple action strategy is all you need.
Demands Action
The hard part is taking action. Consistently. Even a little action is fine. This can even be ideal because it gives you and your business time to adapt to different cultures. So even small businesses can develop an international business.
Needs Good Marketing
But there is one thing the small businesses must not overlook. This is good marketing. You will have to adapt your products, your sales and your marketing to your foreign markets. You need to understand and implement good marketing practices. Of course, your good marketing practices will also help your domestic business.
A Source Of Inspiration
Successful marketing is about implementing a variety of different tactics. Ideally any small business should use about a dozen different marketing tactics AND try out a new one every month. This means you can tweak your marketing strategy to get better results.
Where can you get inspiration for different marketing methods? Of course there are the standard sources of marketing knowledge you should check out, simply Google “marketing strategy” and you will find them easily.
But I just recently found an incredible source of inspiration at:
Hans is creating community on his blog. He is currently in a competition to get more subscribers in the month of July. And one of his subscription strategies is to donate $1 to the Children Foundation for each subscriber to sign up this month.
Click on the link above to subscribe.
I also hope you go over and look at his blog with an international marketers eyes. He has several good articles for you to read. There are some really good, thought provoking articles to help you get more out of your business.
But have a closer look at how he is building his online community. The real lesson to learn is there.
Small businesses should spend a little bit of time to look at what he is doing. Catch The Posts blog is fairly new. Hans is obviously putting his knowledge into practice. It is a great inspiration for all of own international web marketing strategies.
More On International Web Marketing Mix:
- 3 Ways To Improve Your International Marketing Plan
- Choice Of Internet Marketing Methods
- Company Websites Still Brochures In Some Countries
- How To Give Turbo Power To Your Multicultural Internet Marketing To Actually Get International Clients
- Use A Multicultural Internet Marketing Strategy To Develop Your International Business
- Using Foreign Language E-Communication Tools
- Web Marketing For International Sales
- What Set Of Marketing Methods Do You Need For International Success
Business Guides On Get International Clients
She is who I turn to when I have questions and you should too"
-- Chris Garrett, co-author of the "Problogger" book
