Cross-cultural marketer and international sales specialist

Translate Server Error

by User ImageCindy on August 14, 2008

Translation Tools

There are many examples of translation and difficulties in cross-cultural communication in the press right now with the Olympics.

I found the photo below at http://adweek.blogs.com/adfreak/2008/07/then-well-grab.html

Translate server error

This company sign is a fine example of why you have to be careful with online translation software.

The original Chinese characters ( 餐厅) should have translated into ‘Restaurant’.

The task of translating only two characters into one word does not seem the most difficult task for a software to do. This translation was obviously done using software, and very little human supervision, if any at all.

A simple cross reference of translating the results back into the original language would have highlighted the error.

This is a fine example of caution necessary when you use translation software to translate into a language that you do not speak.

Download this free cross-cultural communication tool on Get International Clients - Translation Widget

What to read more on how to use Translation Tools? Here are a few articles:
- Translation Friendly International English
- Translation Software - It Is Time To Question Old Truths
- Over The Counter Translation Perfection Not Here Yet
- Translate Server Error
- How To Use Online Translation Tools
- Translation Widgets - A Small Step Towards Website Globalization
- Online Translations Tools Write Bad Sales Copy

And read even more in the…
Get International Clients International Sales Road Map

Using free translation software

Guide To Use Free Translation Software Tools

International market research is easier and faster with free translation software

Read more in this Get International Clients Business Guide

Culture customized content

Culture Customized Content Guide

What is the secret to effective international business development?

Read more in this Get International Clients Business Guide

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