Social Media In International Web Marketing

I have a new website – International Social Media. This is where I will publish detailed articles on how to do different aspects of international social media.

Here’s The Scoop

As you probably know I started a business 2 years ago helping businesses develop their international markets. And my primary clients are not in France where I live.  So I use international web marketing and, in particular social media, to identify and engage potential business partners abroad.

When I started I didn’t realize how my cross-cultural skills and international business development expertise would help me in finding the best way to use social media to develop my own business. But it did, and it does makes lots of sense.  There are many similarities between establishing best practices in a new culture whether it is in a new country or on social media platforms.

The thing is, as I went about my own business, other people noticed my success in using social media to build my business. And I keep getting requests to share my knowledge and help other businesses use social media.

So I recently decided to combine the copywriting & social media skills I use in developing my own business with my cross-cultural skills and expertise in international marketing, sales & business development. And I now help businesses in effective business development with social media content marketing.

In A Nutshell, Here’s What I Do

I use my business development expertise to create content for business focused social media marketing. And that’s not all.  I spend the next 6 to 12 months adapting this content marketing until I get the right web marketing and social media tactics for specific business goals.

This is similar to what I do for international business development in new foreign markets.  I only work at market entry and leave as soon as I have a Sales Guide established specific for each client and each new market. Although it depends on the business and the market, this usually takes between 6-12 months.

Of course, this means I get involved and:

• Create content
• Tweak strategies to get them to work
• Manage business content, blogs, tweet plans and social media marketing
• And I also proactively move these content marketing plans forward towards the specific business goals in collaboration with top management.

Now Taking On A Client Or Two

This is why I am now offering the same services I used to develop my own business… with one hitch.

• I only have the time to work with a 1 or 2 clients at a time and they have to sign up with me for at least 6 months.

Although I enjoy working towards developing international business this is not my only area of action. Most web marketing involves working with culturally diverse communities where my cross-cultural business skills are particularly useful.

Businesses get the most value out of my skills to jump into unknown markets with different rules and customs, and figure out how to get things to work for their business objectives when things look complicated.  Those are the skills I picked up in international business development: flexibility, adaptability and risk management.  And they are also needed for social media marketing.

This is how I landed the position as Managing Editor of the new online magazine, Social Media Examiner, where I work alongside several of the best social media experts today.

If you have a moment, take a quick look at my new website which describes my social media marketing services in more detail.

Let me know what you think. And, if you happen to know anyone in your network who may be interested in the kind of help I provide, please pass this link along. I’d really appreciate it.  My email is cindy@cindyking.biz

I’d love some feedback from you…

• What are your biggest web marketing challenges?
• How do you think your social media tactics are working for your business?
• What do you expect social media to add to your business?

Please share your comments below.

More on Social Media In International Web Marketing

• How Do You Use Social Media For Business?
• The Cultural Divide In The Social Media Evolution
• How Cultural Differences Impact International Social Media
• How To Sort Through The Social Media Hype
• It Is Business-To-People In Social Media Marketing
• How Do You Use Social Media For Small Business?
• 12 Social Media Tactics In My Marketing Plan
• 7 Cross-Cultural Skills For Businesses To Master Social Media
• Content Marketing To Reach International Markets
• Links And International Social Networking
• Choice Of Social Media For International Markets
• Connecting With People On Twitter
• Cultural Differences In Social Media Marketing
• Guerrilla Marketing With Social Media To Enter New International Markets
• Is Social Media Changing Business Networking?
• Likability For International And Social Media Communication
• New Marketing Taints Old Networking Tactics
• Social Media Marketing Across Cultures
• Understanding Social Media For Stronger International Web Marketing

More in the Get International Clients Business Guides

• Build Your International Marketing Strategy
• Connect With Your International Markets
• International Market Research
• International Web Marketing

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International Social Media