Cross-cultural marketer and international sales specialist

A Writer’s Guide To Powerful Paragraphs

by Cindy on July 14, 2008

Uniquely Cindy - Summer Book Reviews

All of the book and product reviews here are totally unsolicited… spontaneous… and without affiliate links. These are books and products I share with close friends and highly recommend.

Yes. I am working through the summer. Although working from home does have its advantages.

  • Regular reading breaks in the sun…every afternoon.

So this is the start of a new series of book reviews for as long as the sunny weather lasts.

My criteria for choosing what to read is based on:

  • Quick afternoon reads - short and easy to read
  • Useful for creating an international web business

Here is the first book I read. And it is a gem.

  • A Writer’s Guide To Powerful Paragraphs by Victor C. Pellegrino

This book surprised me. So much in fact that I have been trying to remember who recommended it to me.

You see, this book is one of three books by Victor Pellegrino. I bought them as used books on Amazon, so they came in at different times. The first one to arrive was:

  • A Writer’s Guide To Using 8 Methods Of Transition

This is a slim book. Easy to follow examples. I couldn’t wait to read the other two books.
The book, A Writer’s Guide To Powerful Paragraphs, came in yesterday. And yes, it is about writing paragraphs.

Light bulbs started going off in my brain as I read this. This is why I wish I could remember who recommended it - he knew about the light bulbs.

What I loved most about this book, is it is great to use as a guideline for writing web pages.

Yes, web pages.

Why? Well…

  • Web pages need to stay focused on one subject. So do paragraphs.
  • Web pages need to be written for one specific audience. So do paragraphs.
  • Web pages need to be written in a logical order. So do paragraphs.

And this book makes it all very easy. Victor Pellegrino teaches you with examples. He is a good writer. So learning is fast.

This is a fantastic primer for web copywriting. It is not the only book you should read on web copywriting. But it does teach you how to stay focused on one subject. You can easily pick one of the 30 different paragraphs and adapt it to one web page.

Just like in web copywriting, this book remains totally focused on your audience. You learn how to speak to your reader’s needs at that particular moment…in a particular paragraph. This is vital in web copywriting.

After a brief outline on how to write paragraphs, the main substance of the book is on 30 different types of paragraphs.

Yes, these are normal length paragraphs. Standard web writing uses shorter “paragraphs”. The 30 different examples show you how to structure one paragraph for one subject based on the reason for writing your paragraph.

Victor Pellegrino writes well. This book is very easy to understand. Perfect for a quick read. It has inspired me to do a series of 30 different paragraphs as short blog posts.

Oh, and the third book in the series…? It came in the mail today.

  • A Writer’s Guide To Transitional Words And Expressions

This is another gem I will keep next to me. It is a very slim book. It is a mini-thesaurus on transitional words. I have been battling with the word “but” for a few weeks. Its just seems to crop up too often. Hopefully this little book will help me get out of this habit quickly.

The book only took me a couple of hours to read. I enjoyed it and found it inspiring.
Watch out for some short blog “paragraph” articles soon…about 30 of them.

Here are a few more Uniquely Cindy - Summer Book Reviews:
- Website Optimization by Andrew B. King
- The Secret To Writing A Successful And Outstanding Blog
- The Magic Of Pre-Writing

Get International Clients Cindy King is a Cross-Cultural Marketer and International Sales Specialist, with over 25 years field experience in international business development.
Learn how you can get more international sales

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