Unfortunately the answer is no.
All cultures evolve in time. Languages evolve. Businesses evolve. The world economy evolves. There are just so many variables that come into play in cross cultural business communication.
So, what can you do? Here is what will help you most:
And how can you do this? There are two things you can do. Keep Reading
When a recurring topic comes up in the news I enjoy hearing what other countries are saying about the same topic. This has always fascinated me. And sometimes, going beyond cultural differences, you even get glimpses of the political propaganda within different countries.
One of the places I go for a quick glance at pan-European news is at Euro Topics. They review the European press and a team of translators gives you the news in a few languages, including English.
I like it because they are often summaries and quick to read. I also get to read from leading newspapers in countries where I don’t speak the language.
Rising gas prices is a very common topic just about everywhere today. One article recently caught my attention. It is from the Süddeutsche Zeitung in Germany. Here it is: Keep Reading
This blog is now 5 months old. And so is Get International Clients. Both blogs have grow tremendously since the first month. But I’m ready to take them further now. What do I need above all else?
I need to start tracking my web statistics. As a marketer I know I need to do this. But it’s all so vast. There are all sorts of software out there. I’m a one person online business. I don’t want to waste my time doing a market survey and testing products. I don’t even want to read about statistics. Would you?
So, I turned to the person I know would help me. Ed Rivis. An internet marketer out of the UK. Without any marketing fluff. Just good straight forward advice.
He has just the product for me. It just came out. So it is really up-to-date. And…the icing on the cake…it isn’t a boring book on statistics. It’s a DVD set.
I watched it yesterday and already know more about my own stats. Keep Reading
Le copywriting vous aide à écrire une meilleur site web.
Excusez-moi, j’ai eu un peu de retard pour le lancement de ces cours gratuits. Tout est en phase de finalisation. L’envoi du premier cours de copywriting est prévu pour jeudi prochain. Les cours d’Article Marketing vont suivre très bientôt aussi.
Le cours de copywriting est envoyé par email. C’est gratuit mais il faut s’inscrire.
Les articles sur Clientèle Internationale vous intéresseraient. Mais les leçons de copywriting sont dans les emails que je vous envoient.
Voici ce que nous allons traiter dans les cours par email : Keep Reading
Most businesses understand the value of market research. Market research gives businesses essential information on customers, competitors, and market. Businesses use this information to sell their product to their market.
Market research is just as important for international business. And even more so…
Your international success depends on your international market research. It is especially important during your international business planning phase. Keep Reading
Every business wants their prospects to trust them. If your prospects don’t trust you they are not going to buy from you.
The reason why I talk about trust so often is because there is a natural barrier of mistrust that comes up automatically in the vast majority of cross cultural communications.
It is a normal reaction to create a barrier of mistrust when you come into contact with someone who communicates in a way you are not familiar with. There is often different body language and different behaviors reinforcing this difference. Keep Reading
Knowledge about your markets is crucial to your business. Knowledge about your international markets can make the difference to your successful international business expansion.
How do you learn about your international markets when you first start out? Keep Reading
Are just starting to aim for more international clients?
Have you already decided on:
If you have clear answers to both questions it’s obvious you are already on your way.
If you do not have clear answers to these questions, don’t let this slow down your momentum. Some international web marketing can get you the answers you need to answer both of these questions.
But wait… Keep Reading
I have been doing a lot of work on how to bring cross cultural marketing expertise to your website.
What amazed me is just how easy it is to find “tools” to respond to different cultural communication needs.
We all respond to different things when communicating. These things are often subtle and can also involve totally different outlooks on life itself.
Each culture has developed its own form of communication using communication platforms common to all cultures. Company websites are communication platforms. So it is interesting to see how different cultures use the same platform to communicate in accordance with their cultural needs. Keep Reading
Stone Evans wrote an ebook called Dotcomology, The Science of Making Money Online.
A good portion of the book is self advertisement, but there are a solid set of lessons for anyone interested in making money on the internet.
Evans begins, after an advertisement, with a Zen story which I will summarize.
A young man read all the books he could find about Zen. He heard about a great Zen master and requested an appointment. After some time, the master suggested that they have tea. The master began to pour tea into the student’s cup. He poured until it was full, and kept pouring. The tea ran over the edge of the cup and onto the table. The master kept pouring as the tea ran off the table and onto the floor. Finally, the student couldn’t contain himself any longer.
He shouted, “Stop! Stop pouring! The cup is full — no more will go in!”
The master stopped pouring and said, “Just like this cup, your mind is full of your own opinions and preconceptions. How can you learn anything unless you first empty your cup?” Keep Reading
WEEKLY Newsletter gives you FREE TIPS to help you develop your international business faster.
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