International Marketing Review
On Email Marketing
Click here for a list of previous International Marketing Reviews
Here is a list of links to other interesting articles elsewhere on the web
Welcome to the 25 October 2008 edition of the International Marketing Review.
This week I seem to have targeted Email, although it was really unintentional. If you have a post that you would like included in a future review, email me the link and I will try to include it.
Isabel Lapointe presents Reach them, Speak their Language: Email in Recession part 1 posted at CakeMail . saying Now is a good time to really start thinking globally: “Building an international clientele can help insulate your organization from localized economic slumps.”
Anna Billstrom presents Web 2.0 & Email: FriendFeed posted at Adventures in Email Marketing saying “Trolling through the Feedback room on Friendfeed, I noticed a post and a very nice feature, that again sets apart Friendfeed from their competitors. Consumer marketing systems could also learn something from this.”
Laura presents Reputation: part 2 posted at Word to the Wise saying “Yesterday, I posted about reputation as a combination of measurable statistics, like bounce rates and complaint rates and spamtrap hits. But some mailers who meet those reputation numbers are still seeing some delivery problems.”
Mark Brownlow presents Return of the popup subscription box? posted at Email-Marketing-Reports.com saying “Now that forward-to-a-friend and the newsletter approach are making comebacks, can we say the same of the pop-up subscription box? “Hopefully not,” I hear you say. But things have changed…”
DJ Waldow presents Top 4 Reasons Why Your Email Failed posted at BrontoBlog saying “What are the components that determine success/failure of an email campaign. So, on my bike ride to work this morning, I began listing the reasons in my head and here are the Top 4 Reasons Why Your Email Failed.”
Kris Hoet presents Personality matters posted at ‘Cross The Breeze saying “Personality matters. Being faceless doesn’t work anymore. The theory of PNI is that personality is the answer. Personality is the key element behind your brand and what it stands for, and the story that your products tell to your customers.”
Neil Anuskiewicz presents Get your email marketing emails through the spam filters posted at StreamSend saying “Rhese are guidelines, and if your email requires reference to some of these things then you just have to be extra mindful when writing your emails.”
Janine Popick presents 6 Ways to Cut Costs for Your Small Business Now posted at VR Marketing Blog saying “Since we’ve seen the stock market plunge in the past few weeks, there has never been a better time to take a closer look at how we can shave to save. So I put together a list of some things to look at, because every little bit helps.”
EROI presents DMA Launches Mail and Email Opt Out Site? posted at The Email Wars saying “The DMA are building the Do Not Mail and Do Not Email list all on their own.”
Kath Pay presents Long time no send? posted at The Email Marketing Blog saying “The DMA are building the Do Not Mail and Do Not Email list all on their own.”
Luke Zet presents Boost Your Stumbleupon Traffic - The Ultimate Exchange posted at Progrecious saying “Each and every bloggers use stumbleupon to bring more traffic to their blogs. Usually from 200 to 400 visitors is a normal stumbleupon traffic, but have you ever thought how much more traffic can you get from them? You can literally get thousands of visitors each and every day! Of course it doesn’t happen from just one click, but it does happen with several clicks, this time several organized clicks.”
Bill Nussey presents Email Marketing Strategy posted at SilverPOP.
That concludes this edition of The International Marketing Review. If you have a post that you would like included in a future review, email me the link and if appropriate, I will try to include it.
Some previous issues of the International Marketing Review:
- #28 - International Christmas Shopping
- #27 - On Multicultural Matters
- #26 - On International Sales
- #25 - On Cross-Cultural Communication
- #24 - On Translations
- #23 - On Email Marketing
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Cindy King is a Cross-Cultural Marketer and International Sales Specialist, with over 25 years field experience in international business development.
Learn how you can get more international sales |
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