International Marketing Review – Cross-Cultural Management
To be effective as a global business person, you need to be aware of the major underlying cultural values 
that have implications for business relations and organizational functioning. There are soft skills you need which are harder to develop than the technical skills. Some people are fortunate to have a natural strength in these areas, most need education and training. Today’s articles are all related to Cross-Cultural Management. Here is a very interesting video presentation on Cross-Cultural Management and Diversity.
Click here for a list of previous International Marketing Reviews
Welcome to the 2 May 2009 International Marketing Review.
Emanuel (writing at) @OBL_ezine presents Cross-cultural values posted at organizational behavior leadership saying “Globalization is a buzz word. Isolationism is another. In any case there are some cross-cultural values that can be applied to nations which where defined by Geert Hofstede. These values influence the organizational behavior and can be applied to the work environment of a company as well.”
Michael Gates presents German or Global? posted at Cross-Culture saying “The management board are all white males. Our top 600 managers are predominantly white German males. We are too one-dimensional,” he said in an interview to mark his first year in charge, according to the Financial Times.”
Rouf Hussain Mir presents Cross-Cultural Senior Management in Asia posted at SiliconIndia saying “The booming Asian economy is drawing an increasing amount of business process outsourcing. Many US companies are seeking help to improve communications and team efficiency through intercultural management training. It may confuse you to realize that the challenges you counter are not unique to your team and the offshore group. “.
Culture Matters presents Anthropologists in cross-cultural management posted at Culture Matters saying “People from so-many cultural background study and work in closely cooperation at universities and public and private organisations. Looking at your Indian, English, Dutch, Japanese or German colleague as representatives of fixed national cultures will not help you very much in your collaboration.”.
More International Marketing Reviews:
- #50 – Cross-Cultural Management
- #49 – Holidays Around The World In May 2009
- #48 – Earth Day 2009
- #47 – Easter 2009
- #46 – G20
- #45 – UN-Earth Hour Events On Earth Day
- #44 – World Water Day
- #43 – Flat Stanley travels the world
- #42 – English Tweeting Women to follow from Europe
- #41 – English Tweeting Women to follow from Europe
- #40 – Intercultural Encounters
- #39 – International Valentines Day 2009
- #38 – The White Paper Summit 2009
- #37 – Social Media Changes and President Obama
- #36 – Social Media and the President
- #35 – Globalization and the Global Economy
- #34 – Cross-Cultural Encounters
- #33 – Cultural & International Links
- #32 – 2009 Predictions
- #31 – Christmas Meals Around The World
- #30 – Christmas Trees Around The World
- #29 – Santa Claus In Different Cultures
- #28 – International Christmas Shopping
- #27 – On Multicultural Matters
- #26 – On International Sales
- #25 – On Cross-Cultural Communication
- #24 – On Translations
- #23 – On Email Marketing
- #19 – International Business
Here is a complete list of International Marketing Reviews
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