International Marketing Review -
On Cross-Cultural Communication
Click here for a list of previous International Marketing Reviews
Here is a list of links to other interesting articles elsewhere on the web

Welcome to the 8 November 2008 edition of the International Marketing Review.
Cross Cultural Communication presents Key Points of Cross Cultural Communication posted at Cross Cultural Communication saying “Here are 10 important point to remember when dealing with Cross Cultural Communication.”
Boyé Lafayette De Mente presents Languages Will Lose Chokehold on Humanity! posted at Japundit saying “People who speak different languages have problems because of the cultural content of certain key words in their languages ”
Diversity@Work presents Ten Tips for Cross Cultural Communication posted at DiversityWorking saying “Here are some simple tips to help you improve your cross cultural communication skills.”
Christina Shunnarah presents The Cross-Cultural Classroom posted at Lesson Plans saying “It is important for me as an educator to have a cultural awareness of the students’ lives and backgrounds. Without this awareness, my sensitivity and compassion for each child would not be able to develop.”
Janet Moore presents Become your Foreign Clients’ Favorite Lawyer posted at International Lawyer Coach Blog saying “Understanding how your American values shape your perspective—and how foreign clients and colleagues’ values shape theirs—will help you immeasurably in your international practice. You will be able to adjust your behavior accordingly and thereby become more effective as a lawyer. The more effective that you are, the more that your clients will appreciate and enjoy working with you. “
IICET presents Cross-cultural Communication - Helpful Advice posted at International Institute for Contemporary Education & Training saying “Culture is not ethnic or racial. It is learned and of course each culture is different. Treat everyone like a unique individual, as you would like to be treated, don’t get hung up on stereotypes. Develop your emotional intelligence so you can be more intuitive about how to communicate with, negotiate with, and provide services and products for people from cultural backgrounds other than your own.”
John Roach presents Chinese, Americans Truly See Differently posted at Hunan Cross Cultural Education saying “Chinese and Americans literally view the world differently, according to a new study, which found that the two groups tend to move their eyes in distinctly different patterns when looking at pictures.”
Jinsoo Terry presents Understanding Korean Business Culture: Learn Cross-Cultural Communication Skills posted at Keyboard Culture saying “When negotiations come to a standstill it is time to evaluate and improve the business relationship in order to have successful International business negotiations. In my opinion the number one reason for unsuccessful business negotiations is cultural barriers in communication.”
Gill Corkindale presents Do You Speak International? posted at Harvard Business Blogs. saying “I may be in the minority here, but has anyone else noticed the strange things that have been happening to English lately? I don’t mean business speak or management and technical jargon, but the way we are all starting to speak “international.” The lingua franca of the business world has gone global. More people are speaking English today — but are we all speaking the same language?”
That concludes this edition of The International Marketing Review. If you have a post that you would like included in a future review, email me the link and if appropriate, I will try to include it.
Some previous issues of the International Marketing Review:
- #28 - International Christmas Shopping
- #27 - On Multicultural Matters
- #26 - On International Sales
- #25 - On Cross-Cultural Communication
- #24 - On Translations
- #23 - On Email Marketing
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Cindy King is a Cross-Cultural Marketer and International Sales Specialist, with over 25 years field experience in international business development.
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There is an alternative to either English or Mandarin Chinese, as the dominant World Language, and its name is Esperanto.
Esperanto is now within the top 100 languages, out of 6,000 worldwide, according to the CIA factbook. It is the 17th most used language in Wikipedia, and in use by Skype, Firefox and Facebook.
Native Esperanto speakers, including George Soros, Nobel Laureate Daniel Bovet, and World Champion Chess Player, Susan Polger.
The World Esperanto Association enjoys consultative relations with both the United Nations and UNESCO.
Evidence can be seen at http://www.lernu.net
Thanks for commenting Brian.
I’ve never encountered Esperanto speakers throughout my travels.
I wonder if it is a culture-less language.
Esperanto it’s an artificial language …
Hi Free Resume Templates,
Yes… it started off with good intentions though. Wonder if the younger generations will come up with some sort of universal slang alternative?