Define International Business

International Business Development Strategy

I come across quite a few questions lately on the subject of defining International Business.

What is international business?

Dealing with so many different cultures and with extensive experience in the field, I tend to apply the simplest of definitions: business transactions crossing national borders at any stage of the transaction.

But then very often another question crops up with people who are not yet doing international business:

What is international business versus global business?

Now, it really depends which hat I decide to take on. If we are going to discuss the theory of international business, there are some fine differences. But you know, I’m not in a university now. I’ve had over 25 years international business experience in the fields.

In conversations across cultures the terms international business and global business refer to the same thing. The question of having different meanings is for academics. And in any case today, if you only operate with academic theories of international business out in the field your learning curve will be slowed down. Theories tend to make international business fit in a set structure.

International business and global business means you have to adapt to the outside world. Herein lies the true meaning of international business for me.

Successful international businesses or global businesses seem to be freed of their own national boundaries and simply become very competent at navigating through the whole world market.

International Business has more to with a mindset, than a box to fit your world in.

Brush up your international skills…
Read more on International Business Development Strategy:

Use these skills in your international strategies on the…
Get International Clients International Sales Road Map:

Discover Your International Business

Step 1 – Discover Your International Business

Discover…
Your current business
Your international business options

Plan Your International Sales Road Map

Step 2 – Plan Your International Sales Road Map

Plan…
Your international approach
Your communication platforms

International Market Research

International Market Research

Do you have as much international business intelligence as you need for your international success?

This is part of Step 3 on Get International Clients

International Web Visibility

International Web Visibility

Do you have as much international business intelligence as you need for your international success?

This is part of Step 3 on Get International Clients

Connect with your international markets

Step 5 – Connect With Your International Markets

Connect…
With culture customized content
With trust and empathy
With strong cross-cultural communication

{ 4 comments… read them below or add one }

siro michael 28 January, 2009 at 5:03 am

I want to get an International business and management books.

Reply

Cindy 28 January, 2009 at 17:22 pm

Hi Siro,

I cannot recommend any one book. There are just too many. A search on Amazon will help you find the best one that interests you.

Reply

jai 19 February, 2009 at 22:27 pm

i want to get an international business communication program in place. Your site will help.

Reply

Cindy 20 February, 2009 at 18:18 pm

thank you jai. It is fun – learning to use flexibility in your communication program.

Reply

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