Cross-Culture Tweets – Week 6 of 2009

8 February, 2009

Culture Tips & International Links

@cindykingIn the first monthly Cultural Awareness Calendar, I explained why I think it is good to have an interest in international and cultural events, news and general information:

  • To improve your international skills, capacity for empathy, and knowledge of different cultures.

Here is the selection of my best cross-culture tweets and international links from last week.

This past week also includes event coverage from February’s White Paper Success Summit 2009.  Yes, I hope  to inspire into action those who are serious about international sales.  White papers are not boring technical documents.  They are solid sales tools, very useful when clients need to think about their purchase decision and work well in tough economic times.

Find this weeks fun & useful links, & many others, in the right sidebar, in yellow towards the bottom.
Useful Resource Pages

Do you have an interesting or useful link on international business, or of cultural interest? Tweet me a link.

 

cindyking4 Cross Culture Tweets Week 6 of 2009
As usual, chatting is filtered out and you can find the links to the previous weeks Tweets below. 

  1. Economic downturn could be a boom for social media marketing
  2. International marketing is connecting with different cultures
  3. Do you do more international market research for your online sales?
  4. The successful man will profit from his mistakes and try again in a different way – Dale Carnegie
  5. Look for and dig up the different benefits your products give your international clients
  6. It’s Independence Day In Grenada
  7. What are the job functions of the people with the best cross-cultural communication skills in your company?
  8. Anita’s Multicultural Marketing Blog – American diversity
  9. @marksmallwood If you only have occasional international sales, you’re probably only in export. Marketing gets you international ;-)
  10. RT @WorkClinic – Cross-industry moves – Never let it be said that the Italian government are cultural snobs.
  11. RT @trendhunter – Cross-Cultural Cocktails – ‘Absinthe-Minded Professor’ Blends Bohemian Spice with Tahitian Nice
  12. Interesting examples of cultural mishaps both in advertising and otherwise
  13. If you do not do any international marketing and get international sales, do you think you have an international business?
  14. Landscape shapes culture – Terry Tempest Williams
  15. Is an international business part of your future strategy?
  16. You can start with good basic sales skills and good communication skills to get international sales
  17. It’s National Multicultural Festival in Canberra, Australia – thru15 Feb
  18. It’s Waitangi Day in New Zealand
  19. Want to close international sales faster? Improve your cross-cultural communication skills first
  20. Incorporate multi-channel marketing from the beginning of your international business development
  21. How has international market research helped you to improve your international sales?
  22. Love the architecture! RT @pocketcultures – Uzbekistan turning to tourism
  23. Tom Cruise’s Multicultural Mishap In Brazil
  24. Sietar – Society for Intercultural Education, Training and Research
  25. The Two-way Relationship between a Brand and its Place of Origin – Thanks to @StephanieTilton for sharing
  26. How are you tracking your international sales?
  27. The 59th International Film Festival Berlin 2009 starts today
  28. So, is social media global? @dmscott ’s book The New Rules of Marketing & PR definitely is
  29. The first thing to do to improve cross-cultural communication for your business is to strive towards empathy
  30. Powerpoint Stats: Internet Usage by Age – Looks like McCain had a 50-50 chance of speaking to the Net Generation
  31. Social Networking Hits Critical Mass in Latin America
  32. Thank you all for questions & kind words about the White Paper tweets – They really are a great sales tool for B2B sales & also some B2C
  33. Tonight’s White Paper Success Summit is wrapping up – more 2-hour sessions on Wednesday’s in Feb
  34. Best Biz Tool In A Slow Economy – White Paper is also called Executive Briefing, Manual, Free Report, Guide, Ebook, Tip Sheet, Booklet
  35. Best Biz Tool In A Slow Economy – Benefits of marketing with White Papers: Drives sales
  36. Best Biz Tool In A Slow Economy – Benefits of marketing with White Papers: generates more inquiries
  37. Best Biz Tool In A Slow Economy – Benefits of marketing with White Papers: engages the power of reciprocity
  38. Best Biz Tool In A Slow Economy – Bob Bly says White Papers are the worm & marketing is the hook
  39. 2nd half White Paper Success Summit starts now – Helping Your Clients Succeed With Proven White Paper Marketing Techniques #WPSS09
  40. Excellent presentation! It follows on well from yesterday’s presentation too. #wpss09
  41. Best Biz Tool In A Slow Economy – The 10 deadly white paper mistakes were from Gordon Graham
  42. Best Biz Tool In A Slow Economy – Deadly white paper mistake #10 – No call to action
  43. Best Biz Tool In A Slow Economy – Deadly white paper mistake #9 – Unprofessional writing and editing
  44. Best Biz Tool In A Slow Economy – Deadly white paper mistake #8: Not enough to flow well
  45. @beverlycornell I can even come up with an solid outline of a White Paper for you, if you like :) We could call it something more sexy
  46. Best Biz Tool In A Slow Economy – White Papers are not salesy brochures, they are more informative & not perceived by as a sales tool
  47. Best Biz Tool In A Slow Economy – Deadly white paper mistake #7 – A sales pitch in disguise
  48. @beverlycornell Any time a sale is difficult, ie also in a tough economy, the White Paper structure is a strong sales tool
  49. @beverlycornell Disagree – mainly B2B. Remember these are also called Guides, Special Reports and sometimes eBooks.
  50. Best Biz Tool In A Slow Economy – White Papers are informative, they appeal more to logic and not emotion
  51. Best Biz Tool In A Slow Economy – Deadly white paper mistake #6 – Too much hype, not enough proof
  52. Best Biz Tool In A Slow Economy – Deadly white paper mistake #5 – No graphics – not a valid excuse any more
  53. Best Biz Tool In A Slow Economy – RT @Mike_Stelzner Deadly white paper mistake #3: Poor design
  54. Best Biz Tool In A Slow Economy – RT @Mike_Stelzner Deadly mistake #2 for white papers – TOO short!
  55. Best Biz Tool In A Slow Economy – RT @Mike_Stelzner Deadly white paper mistake #1 – Misleading title
  56. Best Biz Tool In A Slow Economy – Hope you enjoy my Tweets about White Papers for the couple of hours or so
  57. Today’s White Paper Success Summit =The 10 Deadly White Paper Mistakes and How to Avoid Them #WPSS09
  58. Thank you @MichaelDeutch – How and Why Mindjet and I are Twittering
  59. Web and Social Networking Use in Latin America – MySpace, Facebook and Sonic, growing quickly
  60. Retweeting this excellent article on cross-cultural adaptation of products to enter new foreign markets
  61. Thanks to @triploculturado reading a different point of view on how Bill Clinton worked his magic at Davos
  62. @debbiemahler Yes, I also like the UK comparison of Twitter/Facebook users, many Europeans may be the same
  63. Facebook is losing out to Twitter in the battle to become the leading online social networking website
  64. How To Make Blogging Work For Your Business
  65. Try to register your website with the leading search engines in each of the countries you want to sell to
  66. @aliharrison @Gina125 You can also find hashtag groups & a complete list here http://hashtags.org/tags #wpss09
  67. Thank you @Rogercparker – Free Font of the Month to build your type library for creating better content
  68. Is your international business development also in a recession?
  69. Boy Scouts of America recruiting more Latinos
  70. How to do multicultural research w/Google Insights – Where in the world will you find the most interest for Mercedes?
  71. Advertising Age is presenting a series of articles for Black History Month – Invisible Market Worth $913 Billion
  72. Tonight’s the 2nd event: White Paper Success Summit. Not too late to join & learn a great biz tool
  73. RT @nickusborne – Popcorn Content: How to write irresistible micro-content people want to share. Comments please!
  74. Soliya a global network of young adults bridging Arab & Western worlds thru social media
  75. RT @stock_exchange – Chinese see funny side of financial crisis- International Business-News-The Economic Times
  76. It’s Independence Commemoration Day in Sri Lanka
  77. How can companies improve their cross-cultural communication skills ?
  78. The first White Paper Success Summit session just ended – How to Capture Readers and Keep Them Engaged
  79. Best Biz Tool In A Slow Economy – Are you up against heavy competition? White Papers can help differentiate and establish a foothold
  80. Best Biz Tool In A Slow Economy – White papers are essential marketing tools for businesses during a down economy says @Mike_Stelzner
  81. So much useful information on White Papers, need to listen again to flesh out notes #wpss09
  82. Best Biz Tool In A Slow Economy – White Paper Trick: compose the right series of messages that “sell readers under the radar”
  83. Best Biz Tool In A Slow Economy – When crafted properly, a white paper can be a powerful persuasive tool for any business
  84. @stephanietilton Robert Cialdini’s latest book “Yes!” is a faster read than his earlier one “The Psychology of Persuasion” #wpss09
  85. Meeting in the TweetChat wpss09 chat room – for the next hour or so, during today’s White Papers Summit
  86. @DoreenatDMS – Interested in hearing your comments about this: Obama has packed his staff with Third Culture Kids
  87. Obama has packed his staff with Third Culture Kids RT @paramendra – I am a Third Culture kid
  88. RT @wtterc – Web sites still need localization for international sales. People don’t buy what they can’t understand
  89. RT @DoreenatDMS @InstructorG – Confronting Challenges of Participatory Culture #multicultural #education
  90. RT @kristinetoole @ATTNews – AT&T Selected as the No. 1 Organization for Multicultural Business Opportunities
  91. Voting for favorite blog
  92. Geohive – geopolitical data on population statistics of regions, countries, provinces and cities
  93. Cute short video for kids on birthdays in different cultures RT @PRZInauguration more popular after #Inauguration
  94. @Alheri you can Google Arrington + spitting. These are his words
  95. @einspruch Physical demonstrations of anger to get publicity, definitely seems to be the current trend – bit worrisome, boundaries important
  96. Reminds me of Arrington & spitting incident in Germany RT @einspruch – Shoe throwing now a cross-cultural protest meme.
  97. Another source for country-specific statistics
  98. The month of February, during the #wpss09 summit, I’ll be tweeting lots about White Papers, a great sales tool in a down economy
  99. Just added a White Paper Success Summit 2009 3-25 Feb widget under Places I Hang Out on the left sidebar on http://cindyking.biz/ #wpss09
  100. How Lisa Genova used social media to turn a self-published book into a NY Times bestseller by @dmscott
  101. RT @Mike_Stelzner @MariSmith – 20+ Great Twitter Tools for Firefox [Nifty apps here! Woah re Twitzer, Tweetstalk!]
  102. RT @Mike_Stelzner Got a job already? Pay it forward by joining the @JobAngels movement. You help one person find a job #jobangels
  103. @DR4WARD I enjoyed reading your tweets about the Super Bowl ads! A good example of event tweeting – insightful ;-)
  104. RT ★★★ @myriam @directeur – Ladies and gentlemen, here is SocialWhois!
  105. RT @pocketcultures – At least I can name all the US states now
  106. @glcuccureddu Australia has cross-cultural challenges that are interesting to watch. So I’m interested in hearing their thoughts.
  107. @glcuccureddu Do you think social media will improve cross cultural communication? Heard some Aussies talking about this. I’m not sure.
  108. Any communication or marketing professional needs cross-cultural research & comm. skills to be able to succeed in the future- Marye Tharp
  109. Plan your country-specific communication to adapt to your market intelligence as you get to know your foreign market more
  110. You create your opportunities by asking for them – Patty Hansen
  111. The White Paper Success Summit kicks off tomorrow night. Looking forward to a fun crowd of people #WPSS09
  112. Thank you for the tweet! @JLibbey “Cultural Differences Selling Eggs“
  113. Check out this Design Your International Market Research business guide on Get International Clients
  114. Cross-cultural communication barriers demand more time in adjusting your business to different countries
  115. RT @yuyudin @expatsguide – Have you ever wondered how it feels to be a third culture kid?
  116. What international business are you losing through lack of good cross-cultural communication?
  117. @misterkevin – twitrans.com looks interesting for businesses that want to pay for the service
  118. Yes @pocketcultures has many interesting tweets to look at!
  119. RT @pocketcultures – Languages on the internet – why you should consider translating your blog
  120. RT @pocketcultures – New site on startups in Turkey via @serkantoto
  121. International marketing is more than asking for international sales
  122. RT @chrisgarrett – Win the Authority Blogger Course – with just one comment
  123. Why do you think ongoing international market research is important for online businesses?
  124. The sign on the door of opportunity reads PUSH.
  125. Create a Sales Guide or Cheat Sheet for each of the countries and cultures you sell to
  126. US Ethnic Marketing: The Overlooked $170 Billion of American-Muslim Spending Power
  127. Does anyone use “WordSmart“? Any comments on this? Good for non-native English speakers?
  128. In the Hindu religion it’s Vasant Panchami – dedicated to Saraswati, Goddess of Learning
  129. Easy networking guide
  130. It’s National Day in Nauru – wonder where Nauru is?
  131. Check out this Culture-Customized Content business guide on Get International Clients
  132. RT@palak – Diversity and Cross-cultural Sensitivity
  133. RT @AltaTranslation – Does Fairness Translate?
  134. RT @pocketcultures – Cryptic page on intercultural effectiveness.
  135. Why do you think you can get away without international marketing and still get international sales?
  136. RT @TheMotleyFool Is China’s economic engine about to run out of gas? Bruce Greenwald thinks it might. 1 Fool disagrees
  137. @TheMotleyFool Procter & Gamble ($PG) takes a hit from lackluster international sales
  138. RT @mellowrighton – TechFlash: Amazon’s international business – Where will it expand next?
  139. Culture is the widening of the mind and of the spirit – Jawaharlal Nehru
  140. Are you doing everything you can to develop your business internationally?

Did you find this interesting? Then follow me on Twitter and participate there! And for those of you who do not use Twitter, I will continue to put a weekly update over the weekend. That way you can also access the links and tips.

Again, remember… If you have anything on international business, or of cultural interest… Please tell me about it and I will share it both on twitter and here in the weekly twitter updates. All you have to do is leave your link in a comment below or ping me on Twitter.

Find more tips and links on Twitter here

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Cindy KingWant to learn how to avoid cultural blunders? Subscribe to this blog feed.
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