Comments on: Cross-Culture Tweets – Week 43 of 2009 http://cindyking.biz/cross-culture-tweets-%e2%80%93-week-43-of-2009/ Social Media & Cross-Cultural Communication For International Businesses Sat, 31 Dec 2011 18:33:00 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: Cindy http://cindyking.biz/cross-culture-tweets-%e2%80%93-week-43-of-2009/comment-page-1/#comment-14048 Cindy Mon, 02 Nov 2009 10:25:23 +0000 http://cindyking.biz/?p=10493#comment-14048 Hi Linda, You're right. The time I spend on social media goes first to my blog and social bookmarking & networking. Then Twitter a close second. I am beefing up FaceBook Fan Page mainly because it is content that gets indexed by Google. The networking on LinkedIn on cultural topics is not really a great fit for me. Even if I write about the soft skills needed in international business, I am very sales and business development focused when it comes to "culture". LinkedIn is also very "North American" where soft skills do not get a lot of attention - this is probably also why I get more value for my time elsewhere. When I first looked into LinkedIn it was a waste of my time. I got more direct contacts out of the time I spent on my blog... yes even from the same companies on LinkedIn. BUT, having said that I do one on one networking there - I prefer direct contacts most of the time. I just use it differently. It is more "corporate", less social in my interest groups - even the Q&A's and group discussions. It really does remind me of my local Chamber of Commerce meetings. With regards to the value of B2B on other platforms outside of LinkedIn... of course there is. People are people. It depends where they want to hook up with. It takes a bit more "work" creating the B2B relationships on your blog, FB or on social bookmarking platforms, but I find the relationships much better in the long run. I have to say that because I target B2B, the connections I make almost always email me or call me directly. Some of them will engage on Twitter. But they are not people who want to talk about their problems in the blog comment sections. You might have a different experience if you are targeting the copywriting market directly. Hi Linda,

You’re right. The time I spend on social media goes first to my blog and social bookmarking & networking. Then Twitter a close second. I am beefing up FaceBook Fan Page mainly because it is content that gets indexed by Google. The networking on LinkedIn on cultural topics is not really a great fit for me. Even if I write about the soft skills needed in international business, I am very sales and business development focused when it comes to “culture”. LinkedIn is also very “North American” where soft skills do not get a lot of attention – this is probably also why I get more value for my time elsewhere.

When I first looked into LinkedIn it was a waste of my time. I got more direct contacts out of the time I spent on my blog… yes even from the same companies on LinkedIn. BUT, having said that I do one on one networking there – I prefer direct contacts most of the time. I just use it differently. It is more “corporate”, less social in my interest groups – even the Q&A’s and group discussions. It really does remind me of my local Chamber of Commerce meetings.

With regards to the value of B2B on other platforms outside of LinkedIn… of course there is. People are people. It depends where they want to hook up with. It takes a bit more “work” creating the B2B relationships on your blog, FB or on social bookmarking platforms, but I find the relationships much better in the long run. I have to say that because I target B2B, the connections I make almost always email me or call me directly. Some of them will engage on Twitter. But they are not people who want to talk about their problems in the blog comment sections.

You might have a different experience if you are targeting the copywriting market directly.

]]> By: Linda Kaun http://cindyking.biz/cross-culture-tweets-%e2%80%93-week-43-of-2009/comment-page-1/#comment-14046 Linda Kaun Mon, 02 Nov 2009 08:41:32 +0000 http://cindyking.biz/?p=10493#comment-14046 HI Cindy, I'm curious how you fit LinkedIn to your overall strategy in using these platforms? You don't mention it here. I'm more involved with B2B markets and have been putting energy into getting LI and Twitter going first before I got into Facebook fan pages. What do you think about the difference between LI and FB for B2B markets. Thanks, Linda HI Cindy,

I’m curious how you fit LinkedIn to your overall strategy in using these platforms? You don’t mention it here. I’m more involved with B2B markets and have been putting energy into getting LI and Twitter going first before I got into Facebook fan pages. What do you think about the difference between LI and FB for B2B markets.
Thanks,
Linda

]]>