It’s no secret: today most professionals need strong cross-cultural skills, not only to get along with the people they interact with, but also to integrate into the work they do. Most of the major industrial countries are undergoing profound changes in their demographics. And cross-cultural communication gets even more complicated when you add in the full range of diversity factors including, generation differences, gender, economic environments and more.
Sometimes you need clear explanations on how different people do things.
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Different cultures do not respond in the same ways. This is why culture impacts businesses today. Your sales tactics change. Your marketing tactics change. Culture even impacts business at it’s highest strategic level.
And of course you need strong cross-cultural skills to make it in international business. Most people hone their cross-cultural skills through exposure in life and work environments. And we sometimes reach our limits and things don’t go smoothly. We need a nudge in the right direction; something to open our eyes to be able to see things differently.
When you need strong cross-cultural skills for business, you need to keep things rolling. You can’t afford to stay blocked on a cross-cultural challenge.