Comments on: Cross Cultural Customer Service Expectations

By: Joe

Joe — Tue, 01 Mar 2011 09:06:00 +0000

I am a professional marketer and lived in France for 3 years. Put simply, proper marketing and service don’t exist in France. They like to call themselves “Highly Cultured”. I call it the “Individualistic (I-dont-give-a-shit-about-anyone-else-except-myself) Culture”. Everyday for a 1,000 days living inFrnce I experienced some form of service anguish. One bank experience I will never forget. I went to my own Credit Agricol bank in St. Genis-Pouilly to change a 20 euro note for parking. The bank clerk said “We do not have change”. I replied “But you are a bank you have to have change”. “But this is a French bank monsieur! We do not have change.” My reply, “What was I thinking, of course a French bank doesn’t have any money! I have 12,000 euros in this bank. I want to withdraw 2.00 euro please”.”Monsieur, I have told you, we do not have change.” “Well then, I wish to withdraw all my money and close the account, please”. “Not a problem, first you will have to give us a written registered letter asking to close your account, we will arrange a appointment for you to come. You must then handover your cheques and cards and then you will have to wait three days to get your money.” This is just one example, this kind of service happened daily. No wonder they invented Teflon – the French businessmen in general are very slippery and dont stick to anything they say. Cultured society? Have a look at the French president they elected, goes to elections with his common looking wife after one month in office he divorces her and marries a model – cultured society hey?

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