header image

category archive listing Category Archives: Culture Pulse

Free Courses, Content And Culture Scams

I just started a brief course in French for both copywriting and article writing. The course is only available through email subscription. There are a couple of dozen people signed up for both the copywriting and the article marketing courses.
This is something I’m doing totally free and is not in any way used […]

Can You Learn From International Social Predictions On Rising Gas Prices?

When a recurring topic comes up in the news I enjoy hearing what other countries are saying about the same topic. This has always fascinated me. And sometimes, going beyond cultural differences, you even get glimpses of the political propaganda within different countries.
One of the places I go for a quick glance […]

Multicultural Marketing And Colors

Last Sunday I reviewed the book The Culturally Customized Website. As I said, this book gives several different ways on how you can customize your communication to different cultures.
One of the factors multicultural marketers take into consideration is use of colors and their different meanings and associations in different cultures.
Like many cultural generalizations, these […]

How To Acquire The Right Mindset For International Sales

In my experience the right mindset is more important in international sales negotiations than in domestic sales negotiations.
In sales negotiations in domestic markets there are several other factors that are equally important to the right sales mindset: the offer, your prospects needs, your prospects objections, etc.
In cross cultural sales negotiations, you will often need the […]

The Right Mindset For International Negotiations

Good preparation is the key to good international sales negotiation practices.
After that it is all a question of your own mindset or attitude. The right attitude will reap dividends. It is hard to describe but it is easy to recognize people who do have the international mindset.
It is also blatantly obvious when someone thinks he […]

Foreign Film Festival

Delhi to host six-day Chinese Film Festival
New Delhi held a six-day long Chinese Film Festival from March 28 to April 02, 2008 at Sirifort Auditorium.
Jointly organized by the Directorate of Film Festivals, Government of India and Film Bureau, China State Administration of Radio, Film and Television, the Festival would feature eight movies from China.
This is […]

Cross Cultural Vision Is More Important Than Learning International Habits

Studying different habits and learning how to shake hands in different cultures has a value. But this is not the skill that will help develop your international business.
Cross cultural vision and an international mindset will give you a skill set to communicate better with your international clients. This skill set will also help […]

A Multicultural Writer Gets More International Readers?

Does writing in an “International English” get you more international clients?
I have been abroad so long and have always worked in an international environment. Writing for readers who may not be English mother-tongue has become second nature.
I do come from a mixed background. I grew up with British education and American TV and […]

Different Countries = Different Rules

I am often surprised by some questions and rants some readers have with regards to doing international business. There is not one established world legislation ruling above every countries import-export or all international finance.
The world is made of different countries with different rules, regulations and laws. Within each country the rules, regulations […]

Motivation To Travel?

Unusual Hotels Of The World
It’s Easter.  Something a bit more fun today. Maybe you live near an unusual hotel others are interested in.
This made me think.
I live near to a big famous French castle, Fontainebleau. My daughters grew up hanging out in the castle’s huge gardens during their free time on warm […]


Free Courses, Content And Culture Scams
Répertoire d'articles Contenu libre et gratuit