Cross-Cultural Social Media

International Social Media

iconcatism Cross Cultural Social MediaSocial media is people-to-people communication. This is why social media communication across cultures requires good cross-cultural skills. Social media communication between people of different cultures can easily break down due to a lack of cross-cultural communication skills. This is why businesses interested in establishing relationships with customers, potential clients, suppliers, or business partners in different countries always need cross-cultural and international skills no matter what the communication platform.

As a seasoned cross-cultural marketer and international sales professional I’ve adapting my traditional business skills to use social media to develop my own international business. This article series delves into cross-cultural communication on social media for businesses interested in using social media as part of their international business communication.

Cross-Cultural Skills In Social Media

Social Media Opportunities For Business

Culture In Social Media

Marketing Across Cultures On Social Media

Now, It’s Your Turn

  • How do you adjust your international communication on social media?
  • What cross-cultural challenges have you encountered on social media?
  • What cross-cultural tips would you offer to improve international social media marketing?

Please leave your comments below.