Trust In Cross-Cultural Communication Challenge
Cross-Cultural Communication Challenge – Build Trust
This third monthly challenge helps to build trust for better cross-cultural communication. These tips are kept very short to help you think about each one in depth and to evaluate how this applies to your particular situation. There is also some suggested reading to inspire deeper reflection on what each of these tips means to you.
Why Is Trust Even More Critical In Cross-Cultural Communication
Most business professionals are well aware of the importance of trust. If you are not in international business, you might understand the importance of trust.
Trust is critical in international business simply because you often begin with a negative value in trust. It is even more important in cross-cultural communication. Here’s why…
Mistrust is common when you meet people from different cultures. Cultural differences inspire more distrust. I’m sure there is a link to the reptilian part of the brain related to primal instincts of mistrust of things that are foreign to us.
You can lose trust in the blink of an eye without realizing:
- Something is wrong
- What went wrong
You can lose trust faster in cross-cultural situations than when dealing with people from your own environment.
Use these tips as inspiration to think about how this applies to your business and how you can improve communication with your international clients.
Your challenge to improve you cross-cultural mindset:
- Read your daily tips every day during the challenge
- Think about what this means to you
- Reflect on how this could help you get more international clients
Where To Get Your CCCC Tips Every Day:
- Here on this blog: Four Cross-Cultural Communication Challenges In 2009
- Follow me on Twitter in March, June, September and December @CindyKing
- Use the Twitter hashtag #cccctips
Trust In Cross-Cultural Communication Tips
Here are 30 short and easy tips to improve your cross-cultural mindset.
- Trust In Cross Cultural Communication Challenge – Tip #1
- Trust In Cross Cultural Communication Challenge – Tip #2
- Trust In Cross Cultural Communication Challenge – Tip #3
- Trust In Cross Cultural Communication Challenge – Tip #4
- Trust In Cross Cultural Communication Challenge – Tip #5
- Trust In Cross Cultural Communication Challenge – Tip #6
- Trust In Cross Cultural Communication Challenge – Tip #7
- Trust In Cross Cultural Communication Challenge – Tip #8
- Trust In Cross Cultural Communication Challenge – Tip #9
- Trust In Cross Cultural Communication Challenge – Tip #10
- Trust In Cross Cultural Communication Challenge – Tip #11
- Trust In Cross Cultural Communication Challenge – Tip #12
- Trust In Cross Cultural Communication Challenge – Tip #13
- Trust In Cross Cultural Communication Challenge – Tip #14
- Trust In Cross Cultural Communication Challenge – Tip #15
- Trust In Cross Cultural Communication Challenge – Tip #16
- Trust In Cross Cultural Communication Challenge – Tip #17
- Trust In Cross Cultural Communication Challenge – Tip #18
- Trust In Cross Cultural Communication Challenge – Tip #19
- Trust In Cross Cultural Communication Challenge – Tip #20
- Trust In Cross Cultural Communication Challenge – Tip #21
- Trust In Cross Cultural Communication Challenge – Tip #22
- Trust In Cross Cultural Communication Challenge – Tip #23
- Trust In Cross Cultural Communication Challenge – Tip #24
- Trust In Cross Cultural Communication Challenge – Tip #25
- Trust In Cross Cultural Communication Challenge – Tip #26
- Trust In Cross Cultural Communication Challenge – Tip #27
- Trust In Cross Cultural Communication Challenge – Tip #28
- Trust In Cross Cultural Communication Challenge – Tip #29
- Trust In Cross Cultural Communication Challenge – Tip #30
Get All CCCC Tips:
- Read more about all 4 of the 2009 Cross-Cultural Communication Challenges
- Cross Cultural Communication Challenge 1 – Expand Your Mindset
- Cross Cultural Communication Challenge 2 – Get Extreme With Clarity
And… don’t forget to get the previous Mini-Posters
- Cross-Cultural Communication Challenge 1 – Expand Your Mindset Mini-Poster
- Cross-Cultural Communication Challenge 2 – Get Extreme Clarity Mini-Poster
Get All CCCC Tips:
First Month: Short tips to think about
There are 4 Cross-Cultural Communication Challenges in 2009. Cross-cultural communication can be overwhelming. International business professionals are often too busy to take the time to improve their cross-cultural communication skills. This is why this challenge is divided into 4 specific areas of improvement and why the tips are very short.
| Challenge | Why | When |
| Mindset | It all starts here | March 2009 |
| Clarity | Your first priority | June 2009 |
| Trust | To bring in sales | September 2009 |
| Personal Development | For strong cultural skills | December 2009 |
These 4 different aspects of cross-cultural communication are what I found to be the most important to me throughout my 25 years of international sales and marketing. You can read more about the other monthly challenges here:
- 2009 Cross-Cultural Communication Challenges
- Cross-Cultural Communication Challenge 2 – Get Extreme With Clarity
Don’t forget to download the Free Mini-Poster from the first monthly challenge to Get Extreme With Clarity
Use Your Cultural Skills to Get More International Sales
Second Month: Short review on how to use the cultural tips to get more international sales
Are you an international business professional? Then don’t stop at this month’s challenge. After each monthly Cross-Cultural Communication Challenge, the following month reviews each one of these tips once again, this time together the corresponding International Sales Best Practices.
This is where things get fun. You will see where to put your cultural skills into practice to get more international sales. Turbo charge your learning by going through the cross-cultural communication tips once again, this time looking at them from a sales angle and through the eyes of an international sales professional.

















