International Business Development
If you read my articles here or on Get International Clients, you know how important I feel international market research is to your international success.
You know, as a copywriter, I often listen to the A-list copywriters.
These copywriters often create and sell their own products.
When foreign students ask them whether their products work in foreign markets, of course most of them are caught off guard. Invariably they answer something like:
Well I sell my products abroad, so my methods must work in other countries.
This answer always annoys me.
American Copywriters Teaching Foreigners Their Skills
These are copywriting gurus. When you want to study copywriting you have to study American copywriting. Of course they sell their products abroad. Abroad there is no other choice.
Good copywriting skills are vital for any online business. Successful businessman of all different native languages pay small fortunes for fast track private tuition with top American copywriters.
They do this to learn how things work and then:
- To adapt their copywriting skills to their own cultures.
- To learn English copywriting skills for global business.
Different Markets
That is private tuition and training. What about the products in a box created by these copywriters?
You need specific market research to see how well a product works in a different culture.
Good copywriters have the expertise it takes to write winning product launches.
They gain this expertise because they spend hours, days, weeks and months, and yes let’s continue… even years studying specific markets within their own country beforehand.
Why is a foreign market any different?
An Easy Way To Find Out What Your Market Thinks Of Your Product
A simple systematic action plan to give clients a follow-up call right after sales is all you need to see how your product fits, and works, in your international markets.
Find out what you need to ask when you call your clients up after a sale and how to get through any language barriers you have, read the Get International Clients article on
Here are a few more International Business Development articles:
- 5 Actions To Start Developing Your International Markets
- When Discrimination Is Useful In International Business
- Are You Outsourcing Too Much?
- European eCommerce Market Still Strong
- Should Successful Internet Marketers Get Into International Marketing?
- Online Success? Study Traditional Paths To International Business Development For More
- Action Strategy For International Business Development
- The Business Of Content
- Brick And Mortar Companies Use Information Products For International Business Development
- Is The Expense Of Foreign Travel Stopping You From Getting International Clients?
- New International Business Development Phase Today With The Right Marketing Mix
- Boost Your Company Way Out Of Your Local Recession Field
- Case Study For Getting Your Website Visible In Japan
- Information Products Can Save Your Business In A Slow Economy
- Internet Success For An Isolated Brick and Mortar Store
- Third Transition To A Global Market Internet Business
- Internet Strategies For French PME
- International Marketing Strategy For Small Businesses - The Right Mindset
- Small Businesses Need To Take Action To Uncover International Business Opportunities
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Cindy King is a Cross-Cultural Marketer and International Sales Specialist, with over 25 years field experience in international business development.
Learn how you can get more international sales |
