Reading List
Reading lists are a way of getting to know what interests other people. I love reading, and go through spells of devouring books. I read a variety of books. Some of my favorite books are the biographical novels written by Irving Stone. I also tend to read a lot of historical novels in French set in the Middle East. But I’ve only listed the business books here below.
I can spend hours in a book store and find other people’s reading lists a source of inspiration. I hope this list inspires you too.
What books are you passionate about? Please share them in the comments below.
Cross-Cultural & International Business Books
Unfortunately there’s not much choice in good books for cross-cultural international business topics. Here are the books I often recommend to others:
Currently Reading
And here are the books I’m currently reading:
- Content Strategy for the Web by Kristina Halvorson
- Masters of Loyalty by Duane Sparks
Previously Read
The most recent read book appear at the top of this list.
- Sociable! by Shane Gibson and Stephen Jaggers
- Sales Strategy From The Inside Out, How Complex Selling Really Works by Duane Sparks
- Upbeat by Rajesh Setty
- Ning For Dummies
- SmartDraw For Dummies
- Online Marketing Inside Out by Brandon Eley & Shayne Tilley
- Web Marketing For Dummies by Jan Zimmerman
- Building Findable Websites by Aarron Walter
- Cross-Cultural Selling For Dummies by Michael Soon Lee & Ralph R. Roberts
- Stories That Sell by Casey Hibbard
- Get Content Get Customers by Joe Pulizzi & Newt Barret
- Content Rich by Jon Wuebben
- Landing Page Optimization by Tim Ash
- Multichannel Marketing, Metrics & Methods for On and Offline Success by Akin Arikan
- Do It Wrong Quickly, How The Web Changes The Old Marketing Rules by Mike Moran
- The New Rules Of Marketing & PR by David Meerman Scott
- The Global English Style Guide by John R. Kohl
- The Elements Of International English Styke by Edmond H. Weiss
- Lead Generation for The Complex Sale by Brian Carroll
- Culture Code by Clotaire Rapaille
- The Culturally Customized Website by Nitish Singh & Arun Pereira
- Value Prop by Jose Palomino
- Business Intelligence For Dummies by Swan Scheps
- Competitive Strategy For Dummies by Richard Pettinger
- Online Competitive Intelligence, Increase Your Profits Using Cyber-Intelligence by Helen P. Burwell
- Beyond Border, Web Globalization Strategies by John Yunker
- Guerrilla Marketing Research by Robert J. Kaden
- Find It Online by Alan M. Schlein
- The Facts On File, Guide To Research by Jeff Lenburg
- Killer Web Content by Gerry McGovern
- Beyond Bullet Points by Cliff Atkinson
- The Procrastinator’s Guide To Marketing by Mary Eule Scarborough & David A. Scarborough
- Secrets Of Question Based Selling, How The Most Powerful Tool In Business Can Double Your Sales Results by Thomas A. Freese
- Change Your Questions Change Your Life by Marilee G. Adams
- A Technique For Producing Ideas by James Webb Young
- How To Get Ideas by Jack Foster
- The Thinker’s Toolkit, 14 Powerful Techniques For Problem Solving by Morgan D. James
- The 4-Hour Workweek by Timothy Ferriss
- The Long Tail by Chris Anderson
- The Tipping Point by Malcolm Gladwell
- The World is Flat by Thomas Friedman
- Freakonomics by Steven D. Levitt and Stephen J. Dubner
- Redefining Global Strategy, Crossing Borders In A World Where Differences Still Matter by Rankaj Ghemawat
- The 86% Solution, How To Succeed In The Biggest Market Opportunity Of The 21st Century by vijay Mahajan & Kamini Banga
- Global Literacies, Lessons On Business Leadership And National Cultures by Robert Rosen
- The Little Teal Book Of Trust by Jeffrey Gitomer
- The Little Platinum Book Of Cha-Ching by Jeffrey Gitomer
- The Little Black Book Of Connections by Jeffrey Gitomer
- The Little Red Book Of Sales Answers by Jeffrey Gitomer
- The Little Red Book Of Selling by Jeffrey Gitomer
I usually like the books I read… and never finish the ones I don’t like. What about you? What are you reading now?
