International Marketing Review #45

by Cindy King on 28 March, 2009   Share      

International Marketing Review – Today is Earth Hour 2009, and there are many UN-Earth Hour Events

Today is Earth Hour 2009, the day when many people are turning off their electricity to save power and to show support against global warming. This year Earth Hour has the goal of 1 billion people in over 80 countries switching off their lights as part of a global vote. Unlike any election in history, it is not about what country you’re from, but instead, what planet you’re from. VOTE EARTH is a global call to action for every individual, every business, and every community. A call to stand up and take control over the future of our planet. Over 80 countries and territories have pledged their support to VOTE EARTH during Earth Hour 2009, and this number is growing everyday.

All these events come from WhatsOnWhen, the local guide for the global traveller.

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International Marketer Review Saturday Blog Carnival

Welcome to the 28 March 2009 International Marketing Review.

Every October and March shops along Berlin’s plush Kurfürstendamm boulevard open late for the Long Night of Shopping. Thousands of shopaholics indulge as 350 shops, stores, restaurants and bars entice shoppers in from the cold with special offers and entertainment.

The country’s biggest and baddest trucks converge on Las Vegas’ Sam Boyd Stadium for the Monster Jam Finals. Competition is rough as drivers battle it out for the highly-coveted titles of Racing World Champion and Freestyle World Champion. The trucks weigh around 10,000 pounds and are powered by supercharged V-8 engines that produce over 1500 horsepower. Watch them roll over anything that gets in their way as they race round the track

The Auto Plaisir Car Show hits the Porte de Versailles Paris Expo in March, showcasing the latest and greatest in the world of 4×4s, coupés and cabriolets. Check out the latest models and get up-to-the-minute news from the world’s top car manufacturers.

The 2009 Formula One season begins in Melbourne, with the Australian Grand Prix. The circuit weaves its way round a lake, skirting the Albert Park golf course and several restaurant complexes. Compared to other tracks in the season’s fixture list, it is relatively slow with few places to overtake – perhaps the best spot is at the end of the pit straight.  Starting in Australia, there are 17 races in the Formula One season, across four continents, ending with the big finale in Abu Dhabi. Highlights include the Monaco Grand Prix, set on the roads of Monte Carlo, and the Italian Grand Prix at Monza, where you can expect passionate support from Ferrari’s fanatical Tifozi.

FIM World Championship Supercross comes to the Rogers Centre in Toronto for one of the many races of the season. The series combines outrageous jumps with flat-out speed, making each and every race a spectacular event. Crashes are almost guaranteed as the riders battle it out over custom-designed tracks that are tailored to their needs, giving them optimum amounts of air time to execute their tricks and delighting the enthusiastic crow

St Petersburg’s Festival of Speed is a must for lovers of exotic cars, custom motorcycles, high-performance boats and luxury jets. Catch a glimpse of the ultimate in luxury lifestyle products, all under one aircraft hangar’s roof in a secret location! Visitors can enjoy a jet hop and cocktail reception, marvel at luxurious yachts, mingle over canapés and cocktails and peruse a selection of genuine Le Mans racing cars and 250 or so supercars. As per FAA security measures, the location of the aircraft hangar is given to ticket holders only. The second day of the festival is held in Vinoy Park, overlooking Tampa Bay. St Petersburg’s waterfront is the perfect setting to stroll among the best in vintage and contemporary vehicles. For those who fancy a bit of the James Bond lifestyle, this may be as close as you’ll get.

Learn how to Show Your Support for Earth Hour.


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